Ohio School Public Relations Association News

2026 OHSPRA Spring Conference Scholarship Application

Kristen Miller — Tue, 11 Nov 2025 18:50:09 GMT

The two scholarships will cover each recipient’s registration fee, as well as lodging at the Renaissance Columbus Westerville-Polaris Hotel for one night on April 23, additionally meals will be provided as a part of conference registration.

The conference promises two jam packed days of professional development, networking, and fun! The value of a Spring Conference Scholarship is over $500 with registration costs, meals and hotel accommodations.

Application deadline: December 8, 2025

Two available scholarships:

The Scott Ebright Memorial Scholarship was created to honor the former OHSPRA (formerly NSPRA-Ohio) president, president-elect, vice president and NSPRA Executive Board member. Applicants for this scholarship must be new to school public relations, having served in their role less than three years. Eligible applicants must hold a paid membership with OHSPRA and the form below by December 8, 2025. Those who apply for the Scott Ebright Memorial Scholarship will also automatically be included in the pool of applicants for the annual Spring Conference Scholarship.

The annual Spring Conference Scholarship, which any OHSPRA member may apply for, is designed to help school communication professionals who might not otherwise be able to afford to attend the two-day professional development event. Eligible applicants must hold a paid membership for the 2025-2026 school year with OHSPRA and submit a the form below by December 8, 2025.

The OHSPRA Board of Directors will approve scholarship recipients after the deadline to submit. Recipient(s) will be notified at that time.

Questions: Contact OHSPRA President-Elect, Cristina Capretta at presidentelect@ohspra.org.

Apply here!

OHSPRA Chapter, Members Win Honors from NSPRA

Kristen Miller — Wed, 20 Aug 2025 22:06:50 GMT

At the National School Public Relations Association (NSPRA) Seminar in Washington, DC, this summer, OHSPRA was proud to receive a 2025 Mark of Distinction award in three out of four categories. OHSPRA President, Patrick Gallaway, President-Elect Cristina Capretta, Secretary, Betsy Fuller, and Chapter Manager Mary Beddell accepted the award on behalf of the chapter.

In addition to being honored as an Exemplary Chapter, OHSPRA members were honored with three Golden Achievement Awards and 59 Excellence Awards in NSPRA's annual Publications & Digital Media Awards. Congratulations to the following OHSPRA members:

Golden Achievement Awards

Lauren Boettcher, Assistant Director of School/Community Relations, Lakota Local Schools
Kristen Miller, Assistant Director of Communication, Shaker Heights Schools
Dr. Katie Peters, Director of Communications, Washington Local Schools

Publications & Digital Media Awards

Brooke Austin, District Information, Web Communication, Graphics/Branding, Sandusky City Schools
Mary Beddell, Public Relations Director, Plain Local Schools
Rachel Cory, Communications Coordinator - Academics, Columbus City Schools
Adrianna Davies, Digital Media & Marketing Coordinator, Public Information Office, Dayton Public Schools
Nick DeSanctis, Coordinator of Marketing and Communications, Warren County Career Center
Lou DeVincentis, Director of Communications, Orange City School District
Cassie Dietrich, Public Information Officer, Dublin City Schools
Tawnya Ewert, Community Outreach Specialist, Dublin City Schools
David Fong, Director of Communications, Troy City Schools
Julie Hullett, Communications Specialist, Shaker Heights Schools
Leah Hunt, Executive Writer, Columbus City Schools
Zach Kelley, Regional Communications Specialist, Columbus City Schools
Alexandra Kincaid, Director of Public Information Office, Dayton Public Schools
Kristen Miller, Assistant Director of Communications, Shaker Heights Schools
Katie Peters, Director of Communications, Washington Local Schools
Ryan Poole, Video Content Coordinator, Public Information Office, Dayton Public Schools
Kerstyn Pou, Marketing and Communications Specialist, Sandusky City Schools
Dan Rajkovich, Communications & Marketing Coordinator, Fairview Park City School District
Daniel Rambler, Chief Executive Officer and Superintendent, Sandusky City Schools
Natasha Smith, Regional Communications Specialist, Columbus City Schools
Scott Stephens, Executive Director of Communications & Engagement, Shaker Heights Schools
Alexander Stewart, Video Content Coordinator, Public Information Office, Dayton Public Schools
Marissa Valentine, Communications Coordinator, Warrensville Heights City School District
Staci Vincent, Communications Assistant, Orange City School District
Alissa Wade, Print Media Communications Specialist, Columbus City Schools
Tia Wahl, Digital Communications Coordinator, Columbus City Schools
Kelsey Webb, PR & Marketing Coordinator, Ohio Hi-Point Career Center

Find Your OHSPRA Friends at NSPRA in D.C.

Kristen Miller — Sat, 19 Jul 2025 17:26:14 GMT

If you're headed to Washington, D.C. for the 2025 NSPRA National Seminar, we want to help you connect with your fellow Ohio school PR pros!

Below is a list of sessions, panels, and events featuring OHSPRA members, districts and partners. Whether you're looking to support a colleague, network with peers or learn from Ohio’s best, this guide will help you find familiar faces throughout the week.

Take a look and plan your schedule accordingly!

Sunday, July 20, 4-5 p.m.

Regional Colleague Connections - Mideast
Jefferson West Room, Concourse Level
Region: District of Columbia, Indiana, Kentucky, Maryland, Michigan, Ohio, Virginia and West Virginia

Sunday, July 20, 6:30-8:30 p.m.

Opening Gala and Silent Auction
International Terrace, Terrace Level

Monday, July 21, 4:30-5:30 p.m.

Skill Session: Building Bridges Across Generations: Alumni Relations That Inspire and Connect
Columbia 6-8, Terrace Level
Cassie Dietrich and Dr. John Marschhausen
Dublin City Schools, Ohio

Tuesday, July 22, 9:30-10:30 a.m.

Skill Session: Making Your District the First Choice in an Age of Choice: Communication Strategies to Achieve a Competitive Edge
Lincoln Room, Concourse Level
Mary Beddell, Plain Local Schools, Ohio
Tom Speaks and Kaitlin Witzberger, The Impact Group, Ohio

Tuesday, July 22, 10:45 a.m.-12:15 p.m.

Amplify Session: Unlocking the Potential of Gen AI in School PR: Insights from Superintendents and Communication
International Ballroom East, Concourse Level
Matt Miller, Butler County Educational Service Center, Ohio
Fermin Leal, Santa Ana Unified School District, Calif.

Tuesday, July 22, 2:30-3:30 p.m.

Skill Session: Social Media Strategies: Building a Team of Content Creators for Monumental Impact
Georgetown Room, Concourse Level
Dr. Jill Johnson, Class Intercom, Neb.
Cristina Capretta, APR, Berea City School District, Ohio
Eshaya Draper, South Orange-Maplewood Schools, N.J.

Wednesday, July 23, 8-9:10 a.m. or 9:20-10:30 a.m.

Gold Mine Roundtables
Table #9
Lakota Gem Award: Spotlighting Staff Who Shine: International Ballroom East

Welcome to the OHSPRA Board of Directors

Kelsey Webb — Thu, 10 Apr 2025 14:45:05 GMT

Thank you to everyone who took the time to vote in the 2025 OHSPRA Board of Directors election. We had a record number of votes this year - a clear sign of your commitment to strong leadership and active participation in our organization.

Please join us in congratulating the following members, who will begin their two-year terms on the OHSPRA Board of Directors in June 2025:

Kristen Cash – Director of Membership
Kristen Cash is the Communications Coordinator for South Euclid-Lyndhurst Schools. She brings a strong foundation in school public relations and a clear understanding of how to build meaningful connections with diverse audiences. We are excited to welcome her insight and experience as we continue to grow our membership statewide.

Kay Kay Pou – Director of Partnerships
Kerstyn (Kay Kay) Pou is the Marketing and Communications Specialist for Sandusky City Schools. She has played an instrumental role in building strong relationships with business partners and sponsors through her work on the OHSPRA Board. We look forward to seeing her continue this important work and further enhance the partner experience.

Betsy Fuller – Secretary
Betsy Fuller is the Executive Director of School and Community Relations at Lakota Local Schools and holds an Accreditation in Public Relations (APR). With a background in both education and media, she brings a wealth of experience in storytelling, strategic communication, and community engagement. Her experience in advancing the visibility and value of school public relations will be a valuable asset to our organization.

Exciting Changes to the 2025 OHSPRA Achievement Awards!

Kelsey Webb — Tue, 08 Apr 2025 14:45:08 GMT

We're thrilled to announce significant updates to the annual OHSPRA Achievement Awards, designed to enhance your experience and maximize professional development opportunities at our upcoming 2025 OHSPRA Spring Conference. Based on valuable feedback from our members, we've streamlined the awards ceremony to better suit your needs. Here’s what you can expect:

1. Revised Schedule for Enhanced Engagement:

The awards ceremony has been moved to the end of day one, Thursday, April 24, at 3:15 PM. This adjustment ensures that all attendees focusing on professional development can participate fully in all sessions.

A dedicated "meet and greet" session from 2:30 to 3:15 p.m. will precede the ceremony, offering attendees a chance to network, enjoy light refreshments, and take photos at our branded OHSPRA step and repeat.

2. Accessibility for All Attendees:

We have eliminated the cost associated with attending the awards ceremony. Now, anyone interested can attend the awards ceremony without any financial barriers as well as invite colleagues from their district to celebrate with them.

3. Streamlined Ceremony Format:

To reduce the length of the ceremony, Mark of Excellence certificates will be available for pick-up before the event. This change allows us to maximize professional development during the day, be respectful of everyone’s time, and celebrate our highest awards, the Mark of Distinction and Best of the Best.

4. Enhanced Visual Examples:

Throughout the presentation, we will showcase visual examples from our top award winners, providing insight and inspiration into the outstanding work recognized by OHSPRA.

Event Details:

Date: Thursday, April 24, 2025

Location: Renaissance Columbus Westerville-Polaris Hotel, Admiral Ballroom, 409 Altair Pkwy, Westerville, OH 43082

Schedule:
2:30–3:15 PM: Awards Meet and Greet

3:15–4:15 PM: 2025 OHSPRA Achievement Awards Presentation

Registration: Attendance is free, but RSVP is required. Please register here.

We’re committed to honoring excellence in school communications while ensuring our events are informative, engaging, and accessible to all. For any inquiries about the 2025 OHSPRA Achievement Awards, please reach out to Mary Stephens, Director of Contest and Awards, at awards@ohspra.org.

Join us as we celebrate outstanding achievements and continue to learn and grow together at OHSPRA’s premier event!

OHSPRA Keynote Announced

Kelsey Webb — Mon, 16 Dec 2024 15:48:55 GMT

We’re excited to announce Kevin Saghy as the keynote speaker for OHSPRA’s “Spring Training” Conference!

Kevin is the Founder and Principal of Earned Impression, a full-service consultancy that helps clients achieve their business and community goals by motivating audiences across owned, earned, and paid channels.

His keynote session, Finding Your Power in PR, is a must-attend for professionals eager to step up to the plate and make their hits count for the people and organizations they serve. Kevin will show you how to make an impact that goes beyond your job description. Drawing from his leadership experience with organizations like the Chicago Cubs and The Ohio State University, Kevin will inspire you to unlock your PR potential.

About Kevin Saghy: Kevin Saghy is the founder and principal of Earned Impression, a full-service consultancy that helps clients achieve their business and community goals by motivating audiences across owned, earned and paid channels.

Prior to launching his own consultancy, Kevin has served as a communications and marketing leader who guided teams to industry-leading results with several iconic brands.

Most recently, Kevin served as vice president of communications and public relations for the Cleveland Cavaliers, leading the team's communications strategy, planning and execution.

Kevin joined the Cavs after developing a new functional area at The Ohio State University as head of audience engagement. In this role, he was responsible for driving creative engagements for stakeholders while strengthening their connection to the Ohio State brand. Before taking on this role, Kevin served as senior director of social media. In the first three years under Kevin’s leadership, the university improved from worst to first in its peer set for audience engagement, and fourth in the nation among 405 colleges and universities overall.

Prior to Ohio State, Kevin led business and community public relations and social media for the Chicago Cubs for eight seasons. This included leading media campaigns for Wrigley Field’s $740 million restoration, Wrigley Field’s 100th anniversary celebration and #FlyTheW postseason campaigns. Kevin developed and refined the team’s social media strategy to help the organization accomplish its business goals. In a 2017 social engagement study by SportsBusiness Journal, the Cubs were recognized as the top-performing baseball team and the only MLB club ranked among the top 25 global sports organizations.

Saghy began his career at Ketchum, a global public relations agency. He was responsible for digital and traditional media relations and influencer programs for a list of clients including Best Buy’s Geek Squad, FedEx, Dyson, Kellogg Company, State Street Corp. and Ketchum’s visibility teams.

A list of industry and volunteer awards support Kevin’s work and leadership. He lives in Columbus, Ohio with his wife Stephanie and two wonderful children.

OHSPRA Announces Winter Lunch & Learn

Kelsey Webb — Wed, 04 Dec 2024 21:06:49 GMT

The Ohio School Public Relations Association is excited to present the latest installment in our virtual Lunch and Learn series! Join us virtually on Friday, January 31, 2025, at noon for a session with Eric Hudson, who will discuss the topic of Human-Centered AI in Schools.

Two years after the release of ChatGPT, schools are considering how to adopt long-term, sustainable strategies to the rise of generative AI. The first step is to reset our priorities to ensure our approach is mission-aligned and human-centered rather than reactive and proscriptive. In this session, we'll explore four essential priorities: augmentation over automation, literacy over policy, design over technology, and vision over decisions. We'll look at research and use cases from innovative schools. We'll consider how a school's approach to AI can be an asset to its program, to its message, and to its community.

This virtual Lunch and Learn session is FREE to OHSPRA members. Cost is $25 for non members. The link to join the virtual meeting will be sent via email before the session.

Register here

About the Presenter: Eric Hudson is a facilitator and strategic advisor who supports schools in making sense of what’s changing in education. He specializes in learner-centered assessment, human-centered leadership, and strategic program design. Most recently, he spent a decade at Global Online Academy (GOA), first as an instructional coach and ultimately as Chief Program Officer, working with schools around the world to rethink where, when, and how learning happens. Prior to GOA, he spent 12 years in the classroom, where he taught English, Spanish, and journalism to middle school, high school, and college students. Working with students is how he developed his passion for designing empowering learning experiences. Eric serves on the board of the Association of Technology Leaders in Independent Schools (ATLIS). His Substack newsletter “Learning on Purpose” has been featured in The Marshall Memo and The Educator’s Notebook. He has a M.A. from the University of California, Berkeley, and a B.A. from Cornell University. He lives on Cape Cod, MA, USA.

OHSPRA's Winter Lunch & Learn is sponsored by: Qualtrics

2025 OHSPRA Scholarship Application

Kelsey Webb — Mon, 11 Nov 2024 21:05:15 GMT

OHSPRA is pleased, once again, to offer two full scholarships to OHSPRA members to attend the annual Spring Conference. This year’s OHSPRA Spring Conference will be held on April 24-25, 2025, at the Renaissance Columbus Westerville-Polaris Hotel.

The two scholarships will cover each recipient’s registration fee, as well as lodging at the Renaissance Columbus Westerville-Polaris Hotel for one night on April 24, additionally meals will be provided as a part of conference registration.

Pitch-Perfect PR Strategies Await at OHSPRA's Spring Training conference! The conference promises two jam packed days of professional development, networking, and fun! The value of a Spring Conference Scholarship is over $500 with registration costs, meals and hotel accommodations.

Application deadline: December 5, 2024.

Two available scholarships:
The Scott Ebright Memorial Scholarship was created to honor the former OHSPRA (formerly NSPRA-Ohio) president, president-elect, vice president and NSPRA Executive Board member. Applicants for this scholarship must be new to school public relations, having served in their role less than three years. Eligible applicants must hold a paid membership with OHSPRA and the form below by December 5, 2024. Those who apply for the Scott Ebright Memorial Scholarship will also automatically be included in the pool of applicants for the annual Spring Conference Scholarship.

The annual Spring Conference Scholarship, which any OHSPRA member may apply for, is designed to help school communication professionals who might not otherwise be able to afford to attend the two-day professional development event. Eligible applicants must hold a paid membership for the 2024-2025 school year with OHSPRA and submit a the form below by December 5, 2024.

The OHSPRA Board of Directors will approve scholarship recipients after the deadline to submit. Recipient(s) will be notified at that time.

Questions: Contact OHSPRA President-Elect, Cristina Capretta at presidentelect@ohspra.org.

Apply by clicking this link.

OHSPRA Earns Prestigious Mark of Distinction from National School Public Relations Association

Kelsey Webb — Wed, 21 Aug 2024 23:58:56 GMT

The Ohio School Public Relations Association (OHSPRA) is proud to announce that it has been awarded the prestigious Mark of Distinction from the National School Public Relations Association (NSPRA). This significant recognition highlights OHSPRA's exceptional efforts in membership building and specialized communication initiatives.

OHSPRA is one of only 14 NSPRA Chapters nationwide to receive this distinction in 2024, underscoring its commitment to excellence in school communications. The association was recognized in the following categories:

Professional Development & PR Skill-Building
Special PR/Communication Programs
Coalition-Building & Collaborative Communication

The recognition ceremony took place in July during the NSPRA National Seminar in Bellevue, Washington. OHSPRA members who attended the conference had the opportunity to celebrate this achievement together, marking a proud moment for the organization.

"We are thrilled to be honored with the Mark of Distinction," said Patrick Gallaway, President of OHSPRA. "This award reflects our collective dedication to advancing school public relations and fostering strong communication within our communities."

OHSPRA remains committed to providing valuable resources, professional development, and collaborative opportunities to its members, ensuring that school public relations professionals in Ohio continue to thrive.

OHSPRA Launches Two New Membership Levels

Kelsey Webb — Wed, 21 Aug 2024 23:48:28 GMT

We are excited to announce the introduction of a Retiree and Student membership levels, aimed at expanding our reach and making school PR more accessible to a broader audience.

Retiree: Designed for retired professionals passionate about supporting and shaping the future of school PR, this $50 membership offers a wealth of benefits tailored to your experience and interests.

Student: Embark on a journey towards becoming a future leader in public relations in our student membership. This membership caters specifically to college students studying PR, offering invaluable opportunities to connect, learn, and grow within Ohio's educational landscape. As a bonus, this $50 membership includes free access to the Friday speaker presentations at the OHSPRA Spring Conference.

If you're a retired professional eager to stay connected or a student aspiring to join the field, our new memberships offer unique opportunities to engage with Ohio's vibrant educational community.

Explore these options and join us in fostering the growth of school PR across the state!

OHSPRA Spring Conference Speaker Spotlight

Kelsey Webb — Fri, 08 Mar 2024 19:49:03 GMT

OHSPRA is pleased to announce Akwi Nji as an OHSPRA Spring Conference speaker.

Nji's presentation,Bold Storytelling That Disrupts Tradition to Engage, Empower, Inspire, will be an impactful session to close out our conference.

You don't want to miss Nji's amazing presentation as you learn how to take a profoundly different approach to engage employees, reignite enthusiasm, and build trust with your families and community. In this interactive and engaging session, participants will reimagine how to integrate powerful graphics, videography, and copy that slices through the static and appeals to diverse audiences. Akwi delivers valuable insights and actionable takeaways. You'll leave inspired, informed, and empowered to implement practical steps to achieve your marketing and communications goals, improve the academic experience for students, and increase family and staff engagement.

About Akwi Nji
Akwi Nji is an artist and communication strategist whose experience includes working as Communications Director in the second largest school district in Iowa. She most recently served as Director of School and Community Relations and Communications at Waterloo Community School District. Her professional background is in education, arts administration, journalism, public relations and marketing. She specializes in integrating video, audio, graphic design, and written content to develop creative campaigns which engage, inform, and inspire trust. As a communications director for PK-12 education, she was the first in her region to launch a district podcast, Superintendent’s blog, and a monthly TEDTalk-style series for educators. As founder of Powerful Over Pretty, a niche marketing solutions agency specializing in powerful storytelling to boost brands, she designs and implements innovative yearlong marketing campaigns – primarily for K12 districts – through live, digital, and traditional communications that represent and engage diverse populations. Akwi works at the intersection of innovation and communication strategy. In one district, social media followers increased by 800% in six months. Because she is also a professional artist, she brings to the school public relations profession an innovative and effective multidisciplinary approach to utilizing the power of communications to ignite empathy and trust in audiences.

Two Scholarships for the 2024 OHSPRA Spring Conference to be Awarded to Deserving Members

Kelsey Webb — Wed, 17 Jan 2024 14:34:57 GMT

The two scholarships will cover each recipient’s registration fee, as well as lodging at the Renaissance Columbus Westerville-Polaris Hotel on April 25.

The Scott Ebright Memorial Scholarship was created to honor the former OHSPRA (formerly NSPRA-Ohio) president, president-elect, vice president and NSPRA Executive Board member. Applicants for this scholarship must be new to school public relations, having served in their role less than three years. Eligible applicants must hold a paid membership with OHSPRA andsubmit a completed application form by March 1, 2024. Those who apply for the Scott Ebright Memorial Scholarship will also automatically be included in the pool of applicants for the annual Spring Conference Scholarship.

The annual Spring Conference Scholarship, which any OHSPRA member may apply for, is designed to help school communication professionals who might not otherwise be able to afford to attend the two-day professional development event. Eligible applicants must hold a paid membership with OHSPRA and submit a completed application form by March 1, 2024.

The OHSPRA Board of Directors will select and approve the scholarship recipients after the April 10 deadline. Recipients will be notified at that time.

If you have any questions regarding the scholarship or the application and selection process, please contact Mary Beddell, OHSPRA Chapter Manager, at board@ohspra.org.

OHSPRA Spring Conference Keynote Announced

Kelsey Webb — Wed, 20 Dec 2023 14:00:00 GMT

We are thrilled to announce that Carrie Sanchez, Director of Leadership and Learning at North Point Educational Service Center, will deliver a two-part keynote address at our 2024 OHSPRA Spring Conference.

In her keynote, "Remembering your WHY, Living Your Truth and Celebrating Your Work," Sanchez will share strategies and stories encourage growth, intentional action, and leadership development.

You won't want to miss hearing Carrie Sanchez set the tone for an engaging and empowering conference experience. Join us at the OHSPRA Spring Conference as we strive to equip you with the knowledge, skills, and connections to advance your leadership communication success!

Registration for the OHSPRA Spring Conference opens in February. Stay tuned for more details.

About Carrie Sanchez

Carrie Sanchez, MEd, EdS, is a native of Toledo, Ohio. She earned her undergraduate degree from Ohio Northern University. Her Master's in Educational Leadership and Administration as well as her Educational Specialist degrees came from Bowling Green State University. Carrie has also earned a Women in Leadership certificate from Cornell University. After 13 years in the classroom, Sanchez transitioned to the principal's office in 2009 as Principal of Port Clinton Middle School where she served from 2009-2022. In 2022, Carrie embarked upon a new role as the Director of Leadership and Learning for North Point Educational Service Center in Sandusky, Ohio. Her leadership coaching and teaching now reaches the

27-member school districts impacting the learning of over 25,000 students annually. In addition to her primary role, Carrie currently serves as past- president of the Ohio Association of Elementary School Administrators (OAESA) and is the Director of Music for her church in Port Clinton. Carrie is also the proud mother of two daughters: Mia and Ashton. You can reach Carrie directly at carriesanchez.com or sanchez@pesc.org or 419-627-3930.

February Virtual Lunch and Learn: Building Communication Standards to Avoid Heartbreak

Kelsey Webb — Mon, 18 Dec 2023 14:18:53 GMT

Help! We have a message to put out, but how should it be communicated to families? What constitutes an all-call? Who should deliver the message? Most importantly, how can we make sure we communicate consistently so families know what to expect?

Join us Friday, Feb. 9 for an OHSPRA virtual Lunch and Learn with Shawn McKillop as he presents Enhancing Engagement: The Power of Communication Standards in Schools.

Explore this award-winning approach to how school districts engage with families and communities during an Delve into Communication Standards and their role in promoting clear, consistent communication to bridge gaps and build trust. This presentation will examine who is responsible for communications, focusing on staff awareness of how, what, and when to communicate, and identifying when a topic is expected for direct communication. It's about keeping parents well-informed and setting clear expectations. This represents a school district's commitment to effective communication. The Standards aim to provide uniform experiences across schools, streamline communication, and eliminate redundant messaging. Engaging case studies will highlight how standards can improve your school PR offerings, build trust, promote engagement, and enhance customer service.

This February Virtual Lunch and Learn is sponsored by Class Intercom and free for OHSPRA members.

Register Now!

OHSPRA Launches Patron Program

Cristina Capretta — Tue, 05 Dec 2023 20:06:01 GMT

OHSPRA is excited to launch our Patron Program, inviting educational organizations to make a meaningful difference in school communication and receive recognition and exposure among our 200+ members across Ohio. As a Patron, your organization will be instrumental in advancing the professional development of school communicators in Ohio. Your support is not just an investment in OHSPRA, it's a step towards shaping the future of school communications and gaining valuable exposure for your organization.

OHSPRA Adds Two New Awards to Achievement Awards Program

Kelsey Webb — Mon, 20 Nov 2023 15:10:24 GMT

With the launch of the 2024 OHSPRA Achievement Awards program, we are excited to share the Board of Directors have added two new Distinguished Individual awards: The School Communicator of the Year Award and the Doug Baker Mentorship Award.

The School Communicator of the Year award recognizes the exemplary leadership of Ohio's school communications professionals for demonstrated commitment to the enhancement of communication and relationships between public schools and the students, families, and communities they serve. The award honors those who recognize that communication is a critical component of leadership. The winner will be nominated by OHSPRA for NSPRA's National School Communicator of the Year Award.

Established in 2023, The Doug Baker Mentorship Award is a distinguished honor presented annually to an outstanding member of the Ohio School Public Relations Association (OHSPRA). This award celebrates the legacy of Doug Baker, a cherished OHSPRA member who was deeply committed to mentoring his peers, fostering connections, and serving education through school public relations.

The recipient of this award exemplifies Doug's spirit by going above and beyond to guide, support, and inspire fellow OHSPRA members. Whether it's through one-on-one mentorship, leading workshops, or creating platforms for meaningful dialogue, the awardee has made a significant impact on the professional growth and community spirit of OHSPRA.There is no entry fee for Doug Baker Mentorship Award nominations.

These awards serve as a platform to honor the outstanding work you do in your district. We invite you to submit your best projects and campaigns by Monday, January 22, 2024.

OHSPRA Launches 2024 Achievement Awards Program

Kelsey Webb — Mon, 20 Nov 2023 15:06:48 GMT

We are excited to announce the launch of the 2024 OHSPRA Achievement Awards program. These awards serve as a platform to honor the outstanding work you do in your district.

Professional awards provide recognition for the outstanding communication efforts of members and non-members of OHSPRA. Distinguished individual awards recognize individuals who support, champion, and help advance the great work school communicators are doing.

We invite you to submit your best projects and campaigns by Monday, January 22, 2024. Last year, OHSPRA members submitted over 180 entries! Don't delay and submit your entries today!

Professional Awards:

E-Newsletter
Marketing Materials
Photography
Podcast
PR & Marketing Plan
Quality Profile/Annual Report (Electronic or Print)
Social Media Campaign
Social Media Page
Special Purpose Publication
Student Video
Video
Website
Writing

Distinguished Individual Awards:

School Communicator of the Year
Doug Baker Mentorship Award
Crystal Award
Friend of Education Award
Innovator Award

Session Added to the Fall Communications Workshop

Kelsey Webb — Wed, 04 Oct 2023 14:47:32 GMT

OHSPRA and OSBA are excited to offer an additional PD session to our Fall Communications Workshop next Wednesday, Oct. 11! Learn the ins and outs of branding your district with intent as Carl Mitchell, Brand Manager for St. Louis Public Schools, joins us for this interactive session.

Session Description:

Did I Do That? School Branding with Intent:

Join us in this engaging session where we'll uncover actionable strategies to align principals with your district's branding objectives and simplify the art of school branding. Learn how a cohesive brand can bolster your reputation and contribute to student success, all while drawing inspiration from the iconic Steve Urkel's determination and creativity.

Register for the Fall Communications Workshop or click this link: https://www.ohioschoolboards.org/events/view/ohspraosba-fall-communications-workshop-0

See the full list of presenters on our Event page.

OHSPRA & OSBA Team up for Fall Communications Workshop

Kelsey Webb — Thu, 21 Sep 2023 13:12:58 GMT

OHSPRA and OSBA are teaming up once again to provide a virtual Fall Workshop on Wednesday, Oct. 11 from 9 a.m. to 12 p.m. You won't want to miss these timely and information-packed sessions as your communication conundrums are de-mystified!

We are excited to have these workshop features:

School Board and Levy Campaigns

During this portion of the virtual workshop, Sara Clark, OSBA's chief legal counsel, will discuss guidelines for communication professionals about requests to work with candidates on their school board campaigns and navigating the newly released guidelines from the Auditor of State regarding levy campaigning. During her presentation, Sara will provide an overview of the guidelines, practical applications and answers to questions specific to workshop attendees’ own situations.

Finding and Disseminating Positive Stories and Keeping Stakeholders Engaged

If you can’t beat ‘em, join ‘em! OHSPRA “Best-of-the-Best” Award-winning communications pro, Dan Rajkovich, runs his Communications & Marketing Department at Fairview Park City School District like a newsroom. He collects information on the positive news in his district, writes his own stories, and publishes the articles where he knows his stakeholders are reading. Join Dan as he shares how this approach helps him to not only stay “in the know” on positive stories across his district, but also keep his stakeholders engaged in what’s happening in his schools. Dan will provide samples of his award-winning work and data to back up that it’s working!

Register Today!

Spring Conference Agenda Announced

Kelsey Webb — Tue, 21 Mar 2023 19:06:32 GMT

The OHSPRA Spring Conference agenda is now live on our website! View session times, speakers, and activities here.

Don't miss out on this jam-packed, two-day conference. Space is limited and we're already seeing a record number of registrations. If you haven't already, snag a spot and get ready to learn best practices, hear from seasoned PR pros, and connect with school communicators from around the state.

View OHSPRA Spring Conference Agenda

OHSPRA Spring Conference keynote announced

Kelsey Webb — Thu, 09 Mar 2023 13:21:12 GMT

OHSPRA is excited to welcome Scott D. Henry as an OHSPRA Spring Conference keynote speaker.

From a self-described “incredible nerd” who was bullied as a kid; to a construction superintendent, TikTok sensation (with 1.5 million followers!), a contestant on CBS’s “Tough as Nails and husband, dad and stepdad as an adult; Scott D. Henry has evolved into a sought-after (if somewhat reluctant) motivational speaker, bringing his audiences from chuckles to tears to belly laughs as he spreads his message of positivity. Henry uses his own personal experiences to illustrate how taking the negatives we encounter and turning them around into a positive attitude can make all the difference in our personal and professional lives.

Join us for the 2023 OHSPRA Spring Conference at the Renaissance Columbus Westerville-Polaris Hotel at 409 Altair Parkway in Westerville on April 27 and 28, 2023.

Additionally, we will celebrate the winners of this year's OHSPRA Achievement Awards and recognize the hard work that school public relations professionals do around the state.

Pricing:

Full Conference, OHSPRA Member Cost: $325

Full Conference, Non-Member Cost: $350

Thursday Only, OHSPRA Member Cost: $250

Thursday Only, Non-Member Cost: $275

Achievement Awards luncheon ONLY Rate: $65

Plan your OHSPRA budget: OHSPRA board votes to streamline pricing for the 2023-24 school year

Kelsey Webb — Thu, 09 Mar 2023 13:18:33 GMT

At the February OHSPRA Board of Directors meeting, the board voted to streamline pricing for the 2023-2024 school year. As you begin preparing your budget for the following year, be sure to plan for these new prices:

1 Member: $100

2 Members: $175

3 Members: $250

4 Members: $325

5 Members: $400

6+ Members: $25 off each additional member

More information about membership and pricing for future conference and awards submissions can be found here.

OHSPRA members selected for NSPRA's 35 Under 35 Class

Kelsey Webb — Tue, 14 Feb 2023 13:17:11 GMT

Every other year, NSPRA's 35 Under 35 program recognizes professional and professional partner members who are making a difference for their school districts or education-related employers. Ohio was well represented this year as three of our members were selected for the 2022-23 class. Congratulations to:

Olivia Bronczek, Communications Coordinator, Massillon City Schools
Alexandra Kincaid, Public Information Office Director, Dayton Public Schools
Kelsey Webb, PR & Marketing Coordinator, Ohio Hi-Point Career Center

Be sure to check your inboxes as NSPRA will recognize Olivia, Alexandra, and Kelsey with a profile piece in upcoming issues of its monthly Member Memo e-newsletter.

Spring Conference Registration Now Open!

Kelsey Webb — Tue, 07 Feb 2023 01:19:17 GMT

Join us for the 2023 OHSPRA Spring Conference at the Renaissance Columbus Westerville-Polaris Hotel at 409 Altair Parkway in Westerville on April 27 and 28, 2023.

Additionally, we will celebrate the winners of this year's OHSPRA Achievement Awards and recognize the hard work that school public relations professionals do around the state.

Pricing:

Full Conference, OHSPRA Member Cost: $325

Full Conference, Non-Member Cost: $350

Thursday Only, OHSPRA Member Cost: $250

Thursday Only, Non-Member Cost: $275

Achievement Awards luncheon ONLY Rate: $65

A room block is available at the Renaissance Columbus Westerville-Polaris Hotel, call call +1 614-882-6800 or book online at this link https://www.marriott.com/event-reservations/reservation-link.mi?id=1660837196586&key=GRP&app=resvlink

Register for the January Virtual Lunch and Learn

OHSPRA Board — Tue, 20 Dec 2022 13:53:13 GMT

Registration is now open for OHSPRA's January Virtual Lunch and Learn. Join us on Wednesday, Jan. 25 from 12-1 p.m. for a power-hour of learning and networking.

Hear from members of the Indian School Public Relations Association (INDSPRA) about how to welcome a new superintendent to your district. Then, we'll show you around OHSPRA's new website and highlight the tools and features that will help make your membership even better.

This January Virtual Lunch and Learn is sponsored by Class Intercom and free for OHSPRA members only.

Meet the Power PRos: Staci Adelman Vincent

OHSPRA Board — Wed, 07 Dec 2022 17:56:24 GMT

Meet The PowerPRos: Staci Adelman Vincent

We are proud to share more about one of our five 2022 PowerPRo recipients: Staci Adelman Vincent as she answered our slate of questions in her own words.

How long have you been in school PR and where/what titles?

This is my 13th year working for the Orange City School District as "Communications Assistant." Prior to this, I was a television news journalist in Washington, DC covering Capitol Hill, the White House, and international news for more than a decade and then worked at WKYC-TV where I won an Emmy, Best of Gannett and Society of Professional Journalist awards. I am honored and humbled to have received OHSPRA’s Best of the Best Award nine times (eight in photography) as I am well-aware of and inspired by the extraordinarily talented people in the OHSPRA circuit.

What attracted you to school PR?

After I left television news and raised my boys in their formative years, I wanted to do something that would allow me to continue to be a storyteller but still permit me to be near my young boys and not be on call to travel 24/7. I was looking for something that would fulfill my writing, photography, and videography storytelling passions. I reached out to the Orange Schools Communications Director (and OHSPRA Board Member) Lou DeVincentis whom I knew through my work as Orange Alumni Association President for some insight. He let me know that the Orange Schools Superintendent at the time had just initiated a program called "The Orange Story." It turned out to be a perfect fit for me. Once hired, I was sharing stories of the amazing programs and initiatives at my Alma Mater which also happened to be the school system where my boys were thriving. I had majored in Broadcast Journalism with a specialty in education at the graduate level at Northwestern University, so it truly felt like I was "coming home." In effect, I was.

Tell me a bit about yourself, family and outside interests.

Following my dual MSJ/BSJ degrees in journalism from Northwestern, I began my career in Washington, DC covering stories ranging from politics to national news like the Oklahoma City Bombings to international news like Princess Diana's funeral in London for a group of stations around the country. I first served as a Washington Correspondent for Newslink and Hearst Broadcasting and later as Director of News for Tribune Broadcasting’s Washington Bureau.

While in DC, I joined a singing/performing chorus (much like the Singing Angels organization I had grown up in) and met my husband, Leland, who proposed to me in front of the entire group which later sang at our wedding! When he began law school in Cleveland, I returned to be with him after covering one of my most emotionally challenging stories -- the death of JFK, Jr., whose extended family I had known and covered for years. I have a wonderful photo of my husband with JFK, Jr. and Carolyn Bessette-Kennedy at the Washington Correspondents Dinner just a couple months before the tragedy happened.

After working at WKYC-TV as Assistant News Director and Executive Producer for Special Projects, I left the business to raise our two boys before getting into School PR. I am a product of the Orange City Schools so I was proud to bring my children back to my Alma Mater. Ryan, our oldest, is now a senior at the College of William and Mary and is studying to be a history teacher because of the influence his educators have had on him; Caden is a freshman in Ball State's Honors College where he is majoring in sports journalism/broadcasting in the Sports Link program there. My husband is an employment attorney with Dennis Seaman & Associates.

Along with work and my family, I have enjoyed a 35-year career coaching and instructing competitive color guards and drill teams throughout the country and have been honored to be a judge in both the ASJA and MEPA Circuits. I also announce and emcee at various events in the community including the most recent Alumni Hall of Fame Induction Ceremony at Orange. I still enjoy singing with my various show choirs.

And the buried lede....in 2019 I was elected as a Councilwoman in Orange Village where I have served for the past three years (it's a four-year term). I was the inaugural Co-Chair of the REDI Committee (Racial Equity, Diversity, and Inclusion) and a volunteer with our Orange Cares program. I also serve as the Orange Schools liaison to the Kiwanis Club of Lander Circle. I wear a lot of “orange-colored” hats.

What interested you in applying for the Power PRo designation?

First and foremost, I am competitive and love a good challenge! When I saw the opportunity to delve more deeply into doing what I already love and further collaborate with School PR colleagues, it was a no-brainer for me! It has been a lot of fun; it has enabled me to build new bonds and friendships with colleagues in the school PR community; and (OHSPRA Board Member) Crystal Davis's enthusiasm is contagious! Now that I have had the title in my email signature for the past few months, it is definitely a source of pride.

What did you think of the Power PRo program? Would you recommend it?

I LOVE it! It has not only allowed me to get more involved in OHSPRA, but I have already learned and grown from the experience. I am excited to show my pride for the program by showcasing the logo that I helped inspire and "wearing it" as a Badge of Honor. I also love the opportunity to further serve my OHSPRA and NSPRA chapters and network and connect more closely with colleagues experiencing the same things I am. I have already recommended it wholeheartedly and signed up to continue for next year!

What did/do you love about OHSPRA's Spring Conference and/or about being an OHSPRA member?

I have always enjoyed participating in the various conferences throughout the last decade-plus, and it has been a joy to meet so many fascinating colleagues from around the state who all offer inspirational ideas. Engaging with these colleagues as a Power Pro candidate was particularly memorable for me. We had spent the better part of the last two years in a two-dimensional world on Zoom, and now I had the unique opportunity to create multiple ice-breakers and getting-to-know-you sessions that allowed everyone to collaborate without feeling stuck in a box, literally and figuratively. The exchange of ideas at the Spring Conference is phenomenal; the professional development is amazing; and I always leave the conference feeling motivated and inspired with huge takeaways. I am so very grateful to all who volunteer their time and effort to be a part of the Board and offer such a wonderful range of experiences for all of the OHSPRA members. I am honored to be a part of this incredible organization.

OHSPRA Sponsorship Opportunities Now Available

OHSPRA Board — Thu, 17 Nov 2022 14:40:00 GMT

OHSPRA is planning our 2023 Spring Conference and we're seeking sponsors! Check out the full menu of sponsorship levels on our website!

Know of a great vendor partner we should contact? Please forward the company name, primary contact email and phone number to Cristina Capretta at ccapretta@bereaschools.org. If you send us contact info and the vendor signs on as a sponsor, you will win extra OHSPRA swag at the Spring Conference!

Become a Member of NSPRA

OHSPRA Board — Wed, 16 Nov 2022 14:37:30 GMT

We love our Ohio PR community! Have you ever thought of expanding your reach further than Ohio? Grow your professional community, expand your knowledge, learn best practices and more by joining National School Public Relations Association (NSPRA). Reap the benefits of belonging to OHSPRA and NSPRA! Become a Chapter + National member today!

Enter the 2022-23 OHSPRA Achievement Awards!

OHSPRA Board — Mon, 14 Nov 2022 14:15:46 GMT

Each year, OHSPRA honors individuals, school districts and others for their outstanding contributions in school communications. You've worked hard. Get the recognition you deserve and submit your work by January 23, 2023!

Distinguished Individual Awards:

Crystal Award - Established in 1987 to recognize individuals who have dramatically and positively impacted school public relations, the Crystal Award is the highest honor bestowed to an OHSPRA member. Submit your Crystal Award Nomination. Submit your Crystal Award Nomination.

Friend of Education Award - School public relations is more than a one-person or one-department job. With that in mind, OHSPRA annually sponsors the Friend of Education Award to recognize those unofficial members of the school public relations team. Recipients can be individuals or groups of students, parents, volunteers, employees or community partners. Submit your Friend of Education Nomination. Submit your Friend of Education Nomination.

Innovator Award - Established by OHSPRA in 2010 to recognize individuals who have introduced or utilized new methods of communication to dramatically advance or impact school public relations locally, state-wide, or nationally. Submit Your Innovator Award Nomination. Submit Your Innovator Award Nomination.

Professional Awards:

These awards provide recognition for the outstanding communication efforts of members and non-members of OHSPRA.

E-Newsletter
Electronic Quality Profile/Annual Report
Marketing Materia
Photography Award
Podcast
PR & Marketing Plans
Print Newsletter
Print Quality Profile/Annual Report
Social Media
Social Media Campaign
Special Purpose Publication
Student Video
Video
Website
Writing

Entry Fee and Submission:

Appropriate payment must be submitted to OHSPRA with a postmark date of Monday, January 23, 2023 or before to avoid disqualification.

OHSPRA cannot accept purchase orders. Fees cannot be returned.

OHSPRA Members: $75/one entry $200/four entries (new for 2022)
Non-members: $100

Call for Presenters for 2022 Fall Workshop

OHSPRA Board — Fri, 04 Nov 2022 13:57:22 GMT

OHSPRA and OSBA will once again team up to host the 2022 Fall Communications Virtual Workshop on October 27. Based on anecdotal and survey input from OHSPRA members and suggestions from OSBA staff members, we will be addressing the following topics during the Fall Workshop:

Safety. With safety -- particularly school safety -- top-of-mind, how are you communicating with your community this school year about what you have in place to keep your schools safe?
Communications Plans. After 2-1/2 unique school years when most “plans” went out the window, how can you take your communications plan off the shelf, dust it off, and make it relevant again?
Editorial Calendars. How do you set up an editorial calendar so you have a visual workflow that helps a team of content creators/collaborators schedule their work on a daily, weekly or monthly basis, and keep your work life organized.
Staff Recruitment. What unique and effective things are communications/PR people doing to assist their districts in recruiting staff members?

We know the talent pool is deep among our OHSPRA membership, so if you have expertise with (or just an interest in!) sharing how you/your district are doing any of these things really well, please consider throwing your hat in the ring as a presenter for the Fall Workshop.

Please contact Kari Basson, director of professional development, at kari.basson@ketteringschools.org or at 937-499-1468, if you would be willing to serve as a workshop presenter and for additional information on the workshop and/or topics.

Mary Stephens joins the OHSPRA Board of Directors

OHSPRA Board — Fri, 04 Nov 2022 13:56:47 GMT

Please help us welcome Mary Stephens to the OHSPRA Board of Directors as our newest Secretary! Mary is the PR & Communications Coordinator at Vandalia-Butler City Schools (and she also just earned her PowerPRo designation through OHSPRA).

Mary takes on this role as former Secretary Cristina Capretta will transition into her new role as Director of Partnerships.

Now's the time to renew your membership!

OHSPRA Board — Fri, 04 Nov 2022 13:40:11 GMT

A gift is coming soon from the OHSPRA Board of Directors! Keep an eye on your mail for your membership gift and an invoice for the upcoming year’s membership.

We value you as a member and look forward to another year of professional development, support, and camaraderie.

If you haven’t already created your purchase order for your membership, now is a great time to do so.

Cost of Membership:
Membership year runs from Sept. 1, 2022 - Aug. 31, 2023

Early Bird Pricing (if postmarked by Sept. 30, 2022)
Individual membership - $75
Institutional Membership (Includes 3 members) - $168

Regular Pricing
Individual Membership - $90
Institutional Membership (Includes 3 members) - $ 200

Renew your membership here:

Save the Date for OHSPRA's Spring Conference

OHSPRA Board — Wed, 19 Oct 2022 13:42:30 GMT

OHSPRA's 2022-23 Spring Conference is taking place April 27-28, 2023. More details and information will be coming soon as the Board is already discussing topics, speakers, and mixers.